Ripley’s Aquarium
Making waves with a series of unbelievable billboards
Mermaid Meet & Greet
Tennessee may be a landlocked state, but at Ripley’s Aquarium you can hang out with mermaids any day of the week. These mythical creatures do it all – from performing underwater acrobatics to snapping shell-fies and answering questions about life under the sea.
To convey the wonder and mystery of this attraction, our billboard featured a silhouetted mermaid peeking over the glass of a giant fish tank. The mermaid's body and tail were custom illustrated to seamlessly match the photo of the woman, creating a cohesive design that invites all to visit the aquarium.
Unbelievable Encounters
Imagine a giant octopus wreaking havoc on the parkway in Pigeon Forge! We brought this scenario to life with a striking billboard strategically placed above a used car lot. Every detail in this artwork was meticulously crafted, right down to the tentacles that were composited from photos of sushi.
T-Rex Rampage
Dinosaurs may not be the first scaled creatures that come to mind when you think of the aquarium, but with animatronics, scavenger hunts, games, and archeological digs, you can’t argue with this exhibit’s popularity.
To announce the return of the “Dinosaurs: When Giants Ruled” attraction we created a billboard with an eye-catching scene of a T-Rex tearing through its enclosure. The board was an absolute traffic-stopper.
CREDITS
Creative Direction, Illustration, and Design: Brandon Tillman, Trademark Advertising President: Travis Morin, CEO: George Corley, Account Executive: JR Hertwig